The Cultural Centre from Oscar Niemeyer

The Unique Cultural Center

In Ávila (Spain) are opening a new cultural center Centro Niemeyer constructed under the project of well-known Brazilian architect Oscar Niemeyer.

Oscar Niemeyer Presents...

The spiral staircase begins outside, at ground level, then deduces in premises and further into the attic hall. The unique design is only a part of the future complex, the project is in expectation of the gradual grandiose realization.

Organizers hope that the unusual object will represent itself as a magnet for the best samples of world culture, planning development of talents, knowledge and various niches of creative activity.
Except art showrooms and speech auditorium, in Centro Niemeyer are provided: the cinema hall, rehearsal rooms, conference halls and public zones. The author's plan — the centre opens doors into culture in all its directions, forms, traditions and styles: music, theater, cinema, exhibitions in the open air, live conferences and various educational programs.

External creed from Kensuke Watanabe

Architectural bureau Kensuke Watanabe Architecture Studio became the author of this project: near to church in the city of Tokorozawa have erected an arch at which top the cross towers.

Cross Tower in the city of Tokorozawa

The construction is called “Cross Tower”, height of a design of 7,8 metres. The tower is made of steel plates by thickness of 28 mm., painted in white colour.

Church in Japan

Tower support are directed to a bottom, creating original gate, through which parishioners are included into church.

The best schools of the world under version DeZeen

All architects in the world once went to school.

Were for certain students. Then they became adults — and built schools! Magazine Dezeen has placed estimations — whose school of all more lovely, it is finer and cleverer than all? Look TOP-10 buildings for educational institutions.

№1. Tama Art University Library, Tokyo, the author of project Toyo Ito, the architect from Japan.

The project second for popularity: Innovation Tower at Hong Kong Polytechnic University, the author of project Zaha Hadid Architects.

The third place: High School №9, the author of project Coop Himmelblau.

The following project: Luigi Bocconi University, the project of Irish company Grafton Architects constructed in Milan.

The fifth place. Project Steven Holl Architects, the punched steps for Faculty of philosophy of the New York University (NYU).

The sixth place. A sports hall, school 704, project H Arquitectes, Barbera-del-Valles, Spain.

The seventh place. Additional premises for Seu University to Spain, the project of young Spanish architect CrystalZoo.

The eighth place. Project Kadawittfeldarchitektur, a building of a children's garden, Austria. In facade registration metal elements which are similar to a grass are used.

The ninth place: Panta Rhei school, the Netherlands, the Dutch architect i29 used poetry as a registration element.

10 place: the Project of Latvian architects Substance — an elementary school, a sports hall.

Hi-tech barracks. Chelmsford

Hudson Architects have constructed new barracks for Salvation Army.

In new buildings the hall for divine services and a hostel has taken places. At building modern technologies and approaches were used.

The building from a tree with the zinced roof a total area of 900 sq.m. has managed to customers in 2 million pounds sterling. In a place of building the organization works since 1974.

The new center reflects two making Messiahs, giving to people a place for divine services, and also a shelter, vacation spot and joint activity.

All premises can use simultaneously; here there is a closed sports hall, a place for street games, a rest zone, a kitchen room and foyer, cafe. In a hall for divine services 320 sedentary places are equipped.

Viewing tower from Ateliereen Architecten

The Dutch architects of company Ateliereen Architecten have finished building of a 25-metre tower in sports park Reusel (Holland). The structure consists of six steel boxes set against each other.

Tower walls are executed from the wooden logs which have been grown up in the nearest woods. In Holland more than 50 points designated on map, are samples of fine development of a natural landscape.

Visitors are recommended to park the cars far from these places, and then to investigate the nature on foot, on mountain bicycles, in horse walks. 25 metre tower located in objects of sports appointment, is the main sight of a city. The tower serves as a training complex for climbers and rock-climbers.

Two of six cubes are accessible to visitors. In the third the platform for cable car start has settled down. In the uppermost cube there is a platform from which people can take pleasure in a panoramic kind on a surrounding landscape.

The spread agitates «to offer eyes»

The Indian agency DDB Mudra has developed a print advertising for Association of the blind.

The advertising report settles down on two journal pages following one after another. On the first page the lovely attractive face of the laughing girl is represented. On the second page the photo of the elderly woman is located. Turning page, the reader finds out that eyes of the girl is actually eyes of the elderly woman.

On the second page the logo of the Indian National Association blind and a slogan «Donate» settles down. Social campaign agitates to become the posthumous donor, having offered after the mors of an eye of National Association of the blind.

Offer the eyes after mors!

Barbie and Ken for safe sex

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Dolls in a coffin

In Czechia have shown, how girls-models are unfortunate and ugly.
Anabell Foundation — the Czech organisation, which activity consists in propagation of a healthy way of life in a counterbalance to a fashion on leanness and the diseases connected with this illness.

In advertising of service of psychological support sick the bulimia and an anorexia represent a doll in the beautiful box reminding a coffin. At the same leanness, as well as at Barbie, the doll possesses real human proportions.
So in agency McCann Erickson (Prague) have shown, that the live person can possess doll parametres only having finished itself to a skeleton condition.

Feminism — soil for design

Including concerning natural departures. Time is women doing not wish to be reconciled with the "belittled" position, means, there is a demand. And demand, as is known, gives rise to the offer. Also it zakrutilos-was started turning… What trifle… you will tell. At all is not present!

For the sake of these adaptations in a round dance physicians, industrial and graphic designers, psychologists and experts in ergonomics have begun to spin. I do not know, when for the first time there were similar "devices", but that for the present moment their assortment, is wide enough it precisely. I was convinced of it, preparing this material. By the way, for especially envious persons devices similar to a penis are offered, but it is a separate theme...

On thought concluded in the review name, me the project of German designer Daniela Lengers has pushed.
The project under name Stand2Pee, as a matter of fact, is the complex decision. In which to the women, wishing to cast as the man, it is given on a choice of the whole three various ways. What? Two with use of special adaptations. One "device" from plastic also is reusable.
It is necessary to notice, that the adaptation under name TravelMate is prize-winner The Medical Design Excellence Awards in a nomination «Over-the-counter and self-care products». There is also such award.

Other "device" is disposable and is made of a paper. The pattern and the manufacturing scheme is applied by improvised means.

Well and the third way is in detail described in the booklet and on a project site www.stand2pee.de.

Daniela Lengers, graduate Muenster University of Applied Sciences, has developed a corporate style for these original adaptations, as the degree project.
The project has turned out fashionable, bright, easy, quite logical and not without humour and irony. The woman rising from a semibent position, reminds the scheme of evolution of the person across Darwin.

In the project it is possible to note influence of pop art and club culture of the end 90. Fashionable nowadays in Australia colour sexy-pink, initially positioned as the maiden colour and scale of red-pink shades, associate with "Barbie's" doll, one of mass culture phenomena.

The girl with widely placed feet and provocative position of hands… \/ Became the basic symbol of the project.
Not clear, there was that fact, whether it was possible to realise commercially this project or the project while in a working out stage.

Who knows, there can be in the future any woman cannot imagine the everyday life without such adaptation. And can, the gene engineering will introduce "fruits".

Look at the world in new light

Australian division World Wildlife Fund continues an advertising campaign under the name "Earth Hour", which basic leitmotif to switch off light to increase awareness on global warming.

The idea of agency Leo Burnett Sydney shows known masterpieces of architecture, such as Tour d'Eiffel or the Collosseo in switched off light.

Barbie's phenomenon

Barbie's phenomenon has been created not by company "Mattel" which only has presented in 1959 to little girls an "adult" doll with three replaceable suits, and all a darkness who from first day of existence of this doll spoke about a doll not as about a children's toy and as about the live person and as about a social problem.

Several years ago, when Barbie after forty two years of marriage has divorced from Ken, "Mattel" has commented on this situation so: "They remain friends, but have got tired from each other and are going to investigate new horizons".

Other world completed, thought out, projected, interpreted — and in the answer hated, empathized, protested, forbade, struggled and suffered.

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H.O.P.E. foundation

Ad from the HOPE. foundation.

“Who knows what your girl will grow up to be?”

See similarities with this artwork.

It's The Abstinence Fairy!

In the United States there has been considerable mockery of the choice of Bristol Palin, the child of former Republican vice presidential candidate Sarah Palin, who is also an unwed teenage mother, as the spokesperson for a national abstinence campaign run by the Candie’s Foundation.

The fact that Palin’s daughter chose not to practice what she is now preaching is seen by many as yet another example of conservative hypocrisy, but social advertisers have often used spokespeople who serve as negative examples. Perhaps one of the most famous examples is the use of Yul Brynner in an anti-smoking spot that was released after his death in 1985.

The Candie’s Foundation had previously created a number of “Pause Before You Play” public service announcements emphasizing the terrifying transformations that could take place as the result of sexual activity. In the ad above, a bed transforms into a crib, and in another commercial a car in which a couple is passionately embracing turns into a stroller with a tagline about not expecting this to be one’s “first set of wheels.”