According to the informed sources, Mattel in the end of current month will meet a number of agencies, and then will make the list of participants of competition. The tender is a component of process of the general revision of contracts.On the majority of the European markets, except for the Eastern Europe, agency MindShare entering into advertising-communication holding WPP Group is engaged in service of media contracts of the company. In particular, the holding has a contract on media planning and sales in the Great Britain, the size in 10 million pounds ($20 million). The contract on creative service is at agency Ogilvy and Mather (also WPP Group).
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